Truth-first ad operations
Automate ad operations on numbers you can defend
Loop Marketing measures, decides, generates creative and ships it for mobile app advertisers. The part most tools skip is the first one: it will not act on a number it cannot stand behind, and it tells you which numbers those are.
The CSV check needs no sign-up and no account connection — the file is read in your browser and never sent anywhere.
What it does
Measure before you automate
Platform-reported conversions are treated as one claim, not the truth. Cash-side aggregation and incrementality produce the number the system is allowed to act on.
Decide inside guardrails
Every action stays within a cost ceiling, a budget and a change-rate limit. The autopilot cannot spend its way out of its own bounds.
Run the creative loop
Generate, test, call the winner, ship the next generation. The loop keeps turning while you are asleep.
What it refuses to do
An ad tool earns trust by what it declines to assert. These are enforced in the engine, not in the marketing copy.
- It will not name a cause it cannot supportWhen there is not enough history behind a line, it says the number is not yet decidable instead of guessing at a reason. A confident wrong answer costs more than a slow one.
- It separates rising prices from worn-out creativeBoth show up as a rising cost per result, and the two call for opposite moves. Swapping the ad does nothing if the auction got more expensive.
- It distinguishes “not measured” from “measured, no limit”An empty field is not a green light. Where a channel has never been probed, the system says so rather than reporting an absence as a zero.
Pricing
A share of the ad spend the system actually manages. No seat count, no feature tiers.
- First $20,000 of monthly managed spend5%
- Up to $200,0004%
- Above $200,0003%
Rates are marginal — each rate applies only to the spend inside its own bracket, so crossing a boundary never makes the bill jump. Minimum $200 per month. Billed in your workspace currency. A new workspace starts on a 14-day trial and no card is asked for to begin.
Who builds it
Loop Marketing is built and operated by Y7 Technology, which also runs its own mobile apps on it. The measurement rules on this site are the ones our own spend is judged by — when the engine says a campaign is not paying for itself, it is saying that about us first.